Amazon added Pakistan to the countries allowed to sell on its marketplace in May 2021
Pakistan has been ranked as the third-largest country among Amazon’s global registration of new sellers where Sahiwal and Mian Channu, two relatively small cities in the country, topped the list of places where the greatest number of merchants have registered with the global e-commerce giant during the current year, according to recent research by Marketplace Pulse.
Amazon added Pakistan to the seller countries of its marketplace in May 2021. Talks between Amazon, Pakistan’s Ministry of Commerce, and the National e-Commerce Council began in 2020, following Pakistan’s first e-commerce policy which included adding Pakistan to Amazon’s list, according to local media reports.
According to Juozas Kaziukėnas, founder of Marketplace Pulse, most registrations came from the two cities in Punjab, followed by Pakistan’s commercial hub Karachi and other major urban centers.
“Over 4,000 sellers from Pakistan have registered to sell on Amazon.com so far this year,” Kaziukėnas told media. “Most of them are from Sahiwal, Mian Channu, Lahore, Multan, and Karachi.”
“The list of cities is ordered by the number of sellers,” he added. “The most so far have been from Sahiwal. The number of registrations has been accelerating month-to-month (over 1,000 so far in June), so I expect by the end of 2022, tens of thousands of Pakistani sellers would have joined Amazon.”
Top ten Seller countries:
The list of the top ten seller countries as per Marketplace Pulse’s research is given below where the United States and China are unsurprisingly at the top of the list.
| Rank | Seller Country |
| 1 | US |
| 2 | China |
| 3 | Pakistan |
| 4 | UK |
| 5 | Turkey |
| 6 | Canada |
| 7 | Vietnam |
| 8 | India |
| 9 | Brazil |
| 10 | Japan |
“The thousands of Pakistani sellers dwarf in comparison to the two largest locations, but that’s more than the rest of the countries in the world, including export hubs like India and neighboring countries like Canada,” Marketplace Pulse said in the latest statement.
Home to the world’s largest Amazon seller groups
According to Marketplace Pulse, Pakistan is home to the world’s largest Amazon seller groups. These include “eCommerce by Enablers” with over 1.2 million members, “Extreme Commerce by Sunny Ali” with more than 1.1 million members, and “Ecommerce Success Pakistan” with nearly 200,000 followers.
These groups started years before Pakistani sellers were officially allowed to sell on Amazon.