Onic, the emerging digital telco brand in Pakistan, and Careem, the leading ride-hailing platform, have officially signed a Memorandum of Understanding (MoU) to establish a strategic partnership aimed at creating a robust digital ecosystem for consumers across the country.
The MoU signing ceremony, attended by key executives including Omer Bin Tariq, Country Head of Onic Pakistan, and Imran Saleem, General Manager Ride Hailing at Careem Pakistan, underlined the beginning of a collaborative journey between the two companies.
The partnership seeks to leverage the expertise of both brands to deliver innovative and enhanced customer experiences.
The digital telco brand ONIC is owned by Pak Telecom Mobile Limited (PTML), the parent company of Ufone.
Addressing the occasion, Hatem Bamatraf, President and Group CEO of PTCL & Ufone 4G, highlighted Onic’s dedication to meeting the needs of the Pakistani populace. “Onic is dedicated to a larger vision for our customers, positioning itself as the forefront digital telco brand with a challenger mindset. We aspire to redefine the current landscape in Pakistan,” he said.
Bamatraf emphasized the significance of the collaboration with Careem, stating that the partnership marks a pivotal moment in leveraging technology for positive change in the country. “Our partnership with Careem marks a pivotal moment in our journey towards leveraging technology for positive change. Together, we will enhance the digital sphere in Pakistan, offering customers an all-encompassing platform for their lifestyle requirements.”
Onic is also evolving into a holistic solution provider through its innovative app that will create convenience and ease for its customers.
Imran Saleem, General Manager Ride Hailing at Careem Pakistan, expressed excitement about the partnership, emphasizing their shared goal of driving innovation and shaping the future of the digital lifestyle in Pakistan.
“This strategic partnership is in alignment with our purpose of simplifying and improving the lives of people as well as our commitment to delivering exceptional experiences to our customers,” Saleem stated.
This collaboration signifies a significant milestone for Onic as it expands its presence in the digital telecommunications sector. Both Onic and Careem are committed to advancing technological advancements that empower communities and revolutionize the way people connect and commute in Pakistan.